• Anand previously served as chief executive of an AI chatbot startup and held senior leadership roles at Meta, where he oversaw business products and partnerships.
• His appointment brings technology leadership into a newly defined top-level role spanning Disney’s streaming, consumer products, theme parks and media operations.
• Anand is expected to help shape Disney’s strategy on artificial intelligence, data, cybersecurity and emerging digital platforms.
• The move comes as Disney faces intensifying competition in streaming while seeking more efficient ways to personalize content, improve customer experiences and manage complex global operations.
• The company has not detailed specific AI initiatives tied to Anand’s appointment, but his background signals that advanced technology will play a larger role in Disney’s business planning.
The appointment reflects a broader shift among major media companies, which are recruiting technology executives to navigate rapid changes in artificial intelligence, digital distribution and audience behavior.